We all love to feel fit, but wouldn't it be nice to look great while you're at it? Athleta, the Sonoma, CA based premium fitness and lifestyle brand for women, makes this is possible. With their variety of stylish, yet high-performance athletic and everyday apparel, Athleta is excited to open its first store in Utah at City Creek Center on Wednesday, Nov. 21.

The new store features a broad assortment of apparel for everything from yoga to swimming.

The new store is also offering customers extra services, like a personalized styling service uniquely tailored to individual athletic pursuits and styles, complimentary hemming, kiosks that link directly to the website for access to additional products and sizes, free fitness classes and discounts for fitness professionals.

Athleta plans to open 50 new stores in the United States by the end of 2013. The City Creek Center store marks the 24th to open this year. In celebration of the City Creek store, Athleta will make a donation in support of its national partnership with Girls on the Run

The store will open its doors at 9 a.m. on Nov. 21.