I want to say up front that I am well aware that the Sundance Film Festival is about storytelling. To purists, everything else is just noise. I fully acknowledge and respect that. Now, let’s move onto one of my favorite Sundance spectator sports: checking out what people are wearing.  

Head to toe black remains the standard Sundance uniform for most men, and truth be told, still dominates at least the bottom half of most women’s outfits. But just as many ladies are finally taking the plunge into color, either with an attention-getting scarf, floppy felt fedora hat, or simply all over, making the human landscape along Main Street a much cheerier place this year.

Bree, a twenty-something publicist with L.A. based music promoter Koffeehouse Music, looked cute and casual in a grey pea coat and skinny jeans set off with an oversized Louis Vuitton bag (to carry the LOADS of schwag she’d scored), mustard yellow scarf and off-white knit beret.


Fur seems to have lost of bit of its previous taboo this year, at least in smaller doses. Liza, at the festival for the first time from Chicago, pulled off this sophisticated, Aspen-inspired ensemble with a lovely camel-colored, belted wrap coat trimmed with real fur collar and cuffs. (Not sure what kind of fur, but she assured me it was real.) Her cute bedazzled knit beanie keeps the look from getting too serious.


Diana Madison, host and executive producer of online entertainment magazine, hollyscoop.com flew a bit under the radar in her standard Sundance, but very chic mostly black garb, but spiced things up with a pumpkin orange scarf and wool beige fedora. “You have to dress in layers at Sundance and really sticking with all black is the easiest way to go,” Madison said.


Inside the Continuum Entertainment Group’s “media, celebrity and tastemaker haven” at the Claim Jumper Inn on Main Street (i.e. one of the craziest parties I’ve ever been to; stay tuned for more on that in a later post.), Californian Shaybutta (Or so she said) rocks an edgy ski bunny look with animal print leggings and a black sweater jacket with faux fur collar. A sequined beret and pair of long semi-precious stone necklaces add a touch of sparkle.


Melissa Fields is a Utah-based freelance writer. Her blog is utahvagabond.com.