Never has an Apple product had a worse roll out.

"jOBS" the biopoic of Apple's Steve Jobs starring "Two and a Half Men" star Ashton Kutcher has been roundly panned, mocked and drop kicked at Sundance.

"A two-hour commercial"– Hollywood Reporter.

"Apple urged people to think different. jOBS does anything but."– Cinema Blend.

"Shallow" — CNET

The worst? Steve Wozniak, who was in at the creation of Apple, says much of the film is factually wrong.