Decades ago, Jorge Fiero crossed the border from Mexico and settled in Utah. Like many immigrants, he found a business niche peddling his native cuisine. From those humble refritos beginnings, Fiero has gone on to change the way Utahns eat Mexican food, first with Rico Brand, a fresh approach to prepared Mexican food sold in grocery stores, and then with Frida Bistro. Named, obviously, for the great Mexican painter Frida Kahlo, Frida Bistro celebrates the culture and cuisine of Mexico in one sensory-overload experience. The vivid colors and unconventional art provide the perfect frame for the surprising culinary art on the plate.
Feature Image: Tres leches coconut lime cake with whipped cream, blackberry curd and raspberry meringue.
545 W. 700 South, SLC | 801-983-6692 | www.fridabistro.com
Photography by: Adam Finkle